Kleiner Perkins Caulfield Byers published their 2012 Internet Trends report in December 2012
Here are some highlights for India and the world.
- #3 rank in terms of total number of Internet users by country but still only 11% penetration
- 137 Million Internet users with 50% added in the last 4 years
- 26% YoY growth
- India has approx 25% of the total number of internet users in China and 60% of the US’ connected population
- Global mobile traffic is 13% of total traffic
- In India mobile internet traffic is higher than desktops since May 2012
- 44M smartphone subscribers in India with this being only 4% of total mobile subscribers!
- #5 in country rankings behind China, US, Japan & Brazil
- iPad growth is 3x iPhone Android phone growth is 6x iPhone – clear leader
- Only 1B smartphone users out of 5B total mobile phone users
- 29%+ of US adults own a tablet or eReader
- Mobile Apps and Ad Spending growing
- 67% – Mobile app spend
- 33% – Ad spend
- 24% of online shopping in US on Black Friday on mobiles and tablets
- iOS devices dominate this segment with 4:1 ratio over android for purchasing on mobile devices
Computing platform OS share
- iOS + Android now at 45%
- Windows – 35%
- Tablet shipments exceed PC shipments in Q4:2010
- This report is predicting stagnation of PC sales and continued increase in tablet sales until 2015. I dont agree with this entirely
- Tablet install base to overtake PC is Q2:13
- Encyclopedia Brittanica went out of print in 2012
- Many kinds Inspiration sources – Pinterest
- This one I absolutely dont agree with. To me pinterest has no appeal and I’m not sure creative professionals (designers) get all their inspiration from there. See: Behance and many others
Reimagination – Useful sites and new ideas
- Gumroad – selling digital goods
- Quirky – Collaborative product design
- Smart devices – smartthings, lockitron
- Coursera – I love it. Amazing courses.
- Read slide 58 and then read it again.
- Still shocks me that US residents spend 3hrs+ in front of a TV
- US Debt is very high at 97% of GDP making it the 10th most indebted country in the world
Great presentation overall.